As football fans know, the World Cup is a competition not only among 32 qualified national teams but also among sporting brands, such as Nike, Adidas, PUMA and so on. The 2018 football shirts of these teams are designed by ten brands. There is no doubt that Adidas, the world-famous brand, is responsible for 12 national teams. In addition, another global brand Nike has ten teams. New Balance and Umbro are respectively responsible for two national teams.
We have to say that many powerful teams in the world have missed the 2018 World Cup, including Italy national team and Chile national teams. Therefore, PUMA has no chance to display the well-designed 2018 home and away shirts in the final stage of the World Cup that are designed for Italy. At the same time, Nike also can’t show their football jerseys designed for Chile. Wales national team that owns the famous football star Bale missed the World Cup, too. They have to wait the next World Cup.
Certainly, there are many excellent national teams competing in the 2018 World Cup. Argentina, Spain, Belgium and Germany national teams and other teams will fight for the championship of the World Cup. Players of the qualified teams will put on the most comfortable and breathable football jerseys to play games in Russia.
The brand new France Home Shirt 2018 was unveiled by Nike and the FFF jointly. It is an elegant and innovative football shirt. Nicknamed Les Bleus (The Blues), France national team’s colors are blue, white and red, so the home shirt is used the traditional blue. It also features the coq gaulois(Gallic rooster) on the chest, an unofficial national symbol of France, representing that France is a State and the Republic. The buttons shows the national motto—”Liberté(Freedom), Egalité(Equality), Fraternité(Fraternity)”. What’s more, a small France national team is printed at the back of the collar to show respect for the great country and the slogan “Nos Differences Nous Unissent(Our differences unite us.)” is shown inside of the collar.
French players Kylian Mbappé Lottin and Ousmane Dembelé, wearing the newly released jerseys appeared in a picture called Sports Allegory that was shot by a famous French designer Jean Paul Goude.
Kylian Mbappé Lottin, born on 20 December 1998, is a professional forward for Paris Saint-Germain and the France national team. He is described as a “huge football talent” who “has similarities to Thierry Henry” by Arsène Wenger. His father is a football coach and his brother is also a professional footballer, so his family has an effect on the young player.
Ousmane Dembelé, born on 15 May 1997, plays as a forward for Barcelona and France national team. He transferred to Barcelona in 2017 with a transfer fee of €105 million, making him one of the most expensive footballers. His 20 caps and five goals at youth level earned him a chance to play for France national team in games against Italy and Belarus in 2016. Besides, Dembélé scored his first goal for his country, winning a game against England on 13 June 2017.